Tuesday, December 21, 2010

Freight Brokers Are You Ready to Play the Negotiation Game

Freight Brokers to win at the art of negotiation you have to be a particular kind of person: supremely confident, afraid of nothing, and with a big-picture mindset. The best focus on the issue itself and aren't distracted by the back-and-forth game of give and take.

As with many endeavors, preparation is essential -- and often more instrumental to success than the tactics employed. If you don't know what a potential client does or haven't considered how they conduct business, you simply will have no idea where to begin or how to react to their objections.

The following tips will show you what you need to know before the bargaining begins, as well as strategies for getting the best deal at the table.

Before you make the call. Know your potential client.

Have an understanding of your potential client. Research and reading trade publications, other media reports, and even the website of your potential client -- is a good way to start. The better understanding you have the more likely you are to be able to answer negative objections of why they cannot use your service.

Keep quiet -- except to ask questions.

Silence can be a powerful weapon. Many people find it uncomfortable and fill it with conversation, the best negotiators listen more than they talk and they know that asking questions is a proven method of gathering intelligence and fending off questions.

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