Freight Brokers finding qualified sales leads

Freight Brokers finding qualified sales leads is a difficult task, it is vital to find qualified leads to succeed, leads that will be valuable to you freight brokerage business.
It's important to confirm what truly is a qualified-lead so I will try to break it down
Step 1: Know the characteristics of a qualified sales lead

General questions that need to be answered in order to determine if a lead is qualified include the following:
• Does the prospect have a need for your service?
• What is the prospect's role in the decision-making process?
• Can they use you now?
• What is the volume of the prospect's weekly loads?
However, additional or more detailed criteria may be needed to define qualified leads at some companies. This starts with a company contact, who admits to a business problem (either latently or directly) that could be solved by the service you are selling.

Step 2: Create a sales lead CRM Customer Relation program
Customer relationship management (CRM) is a broadly recognized, widely-implemented strategy for managing and nurturing a company’s interactions with customers, clients and sales prospects. It involves using technology to organize, automate, and synchronize business processes—principally sales activities, but also those for marketing, customer service, and technical support. The overall goals are to find, attract, and win new clients,

Step 3: Drive sales opportunities with a social networking,
A social network service focuses on building and reflecting of social networks or social relations among people, e.g., who share interests and/or activities. A social network service essentially consists of a representation of each user (often a profile), his/her social links, and a variety of additional services. Most social network services are web based and provide means for users to interact over the internet, such as
Although online community services are sometimes considered as a social network service in a broader sense, social network service usually means an individual-centered service whereas services are group-centered. Social networking sites allow users to share ideas, activities, events, and interests within their individual networks.
The main types of social networking services are those which contain category places (such as former school-year or classmates), means to connect with friends (usually with self-description pages) and a recommendation system linked to trust. Popular methods now combine many of these, with Facebook, Bebo and Twitter widely used worldwide; LinkedIn.

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